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Exclusive special award: Beurer honoured as “Most Innovative Brand”
Beurer once again won over the jury and this year again was awarded the highest prize of the Plus X Award as the "Most Innovative Brand" in the product group "Health & Personal Care". The Ulm-based healthcare specialist thereby confirms its innovative strength as an established provider of health and well-being products. As part of the IFA Innovations Media Briefing, Frank Kreif, Head of the Plus X Award Jury, awarded the prize to Beurer Head of Marketing Kerstin Glanzer.
IMB 2019 - maremed®: marine climate for at home
Asthma, allergies or respiratory diseases – air pollution stresses our bodies and can have severe health consequences. In order to prevent long-term damage, natural treatment methods are gaining ground in particular. A holiday or retreat by the seaside usually significantly relieves the affected person's symptoms. The salt and mineral content in the air is particularly soothing for the airways. With the maremed® marine climate device, Beurer has developed a new combination product that allows you to create a marine climate just like in nature in your own home at any time. It will be presented for the first time at the IFA Innovations Media Briefing from 10 to 11 July in Berlin.
IMB 2019 - PC 100 PostureControl: the smart clip with coach app against back pain
Many people spend most of their everyday working day sitting down. This puts a lot of strain on our backs. As a result, we develop back pain due to a static posture. Under the name "8sense by beurer", the health specialist Beurer, together with the start up 8sense, is launching the smart sensor clip PC 100 PostureControl with an app onto the market in order to counteract back pain in a targeted manner. The virtual coach can record, analyse and improve posture and body movements. On 10 and 11 July, the product will be showcased at the IFA Innovations Media Briefing in Berlin.
German Innovation Award for high-end EMS trainer from Beurer
Attaining a defined body as well as increased endurance and strength by training at home – is that even possible? The EM 95 Bluetooth® muscle stimulation device – EMS homeSTUDIO for professional EMS training at home made a great impression on the German Innovation Award's independent jury and was a winner in the category of "Excellence in Business to Consumer – Travel, Sports & Outdoor Goods".
On the path towards growth: Beurer opens branches in India, Poland and Switzerland
Comprehensive product consultation, fast local service and harnessing market potential as much as possible: these all form part of Beurer's strategy for expanding its international presence. Recently, the health and well-being specialist company opened its own subsidiaries in Switzerland, Poland and India.
Red Dot Award 2019: Beurer stress releaZer captivates the jury
Unique product, exceptional design: the stress releaZer – a world first from Beurer – won over the team of around 40 experts who awarded the coveted Red Dot Award this year. The health specialist from Ulm received the prize in the "Product Design" category. More than 5,500 submissions from all over the world were evaluated. The jury recognised products that particularly stand out with their high level of design quality and innovation with this internationally recognised quality seal.
An avalanche of awards for Beurer: eight products awarded by the Plus X Award
Even after 100 years, Beurer is continuing to place a consistent focus on top quality, great innovations and appealing designs. This approach has once again paid off for the company, after no less than eight products from the Well-being, Medical and Beauty sectors were awarded by the prestigious Plus X Award quality seal of approval.
FIBO 2019: Beurer makes its début at the world's largest fitness trade fair
FIBO is the leading trade fair for the fitness, wellness and health sectors, drawing over 143,000 visitors annually from more than 100 countries. This year marks Beurer's début at the trade fair, held at Exhibition Centre Cologne from 4 to 7 April. The company will showcase innovative products and apps from the "Active" sector. The spotlight will be on products such as the new EM 95 Bluetooth® - EMS homeSTUDIO and PhysioLine.
100 years of Beurer: from a heat pad producer to a digital health specialist
1919. Right after the end of the First World War. In a bedroom in Ulm, the married couple Käthe and Eugen Beurer had a simple question – what can we do with two sewing machines to ensure we can make a living when it's cold and dark outside and bring a bit more warmth into people's lives? The idea to produce electric heat pads resulted in the business being registered in that same year. The foundation for Beurer had been laid. One hundred years later, the Swabian family business has become a globally operating company with over 1000 employees, 500 products and its own app range. The anniversary year is being celebrated with various events at the headquarters in Ulm, Berlin and around the world at the subsidiaries.