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High blood pressure is probably one of the most well-known health conditions. Hypertension is not always noticeable through specific symptoms, meaning the number of unreported cases is very high – almost 30% in Germany according to a recent study*. If left untreated, however, high blood pressure can damage important organs over time, such as the heart, coronary arteries, brain, kidneys and blood vessels, with the potential for serious consequences. Each year, organisations such as Deutsche Hochdruckliga e.V. (German Hypertension Society) also raise awareness of the topic on World Hypertension Day on 17 May. By regularly monitoring your blood pressure values, you can uncover the first signs of hypertension. With the new BM 81 easyLock, Beurer has developed an upper arm blood pressure monitor with an innovative cuff that makes taking blood pressure measurements as part of daily life easier than ever before. This is also confirmed by experts from German lifestyle and test magazine ETM TESTMAGAZIN, who rated the device as "GOOD" in their online standalone test.

Beurer once again awarded the title of "Specialist Retail Brand of the Year" by the Plus X Award. Up until 11 March 2022, specialist retailers in Germany had the opportunity to vote for their preferred brand and thus choose the specialist retail brand of the year. The Ulm-based health specialist won the award for the sixth time in a row in the "Health & Personal Care" category.

After almost three years of construction, the time has finally come! The new administrative building – the "Beurer Campus" – has been inaugurated. With this large-scale construction project, Beurer invested almost 13 million euros at its company headquarters and has made a clear commitment to the Ulm business location; the family-run company has been intrinsically linked to the site since the company was founded in 1919. The new building offers space for 100 additional jobs and creates a "new work culture" with top conditions, including for hybrid working.

The new StylePro Ocean HairCare range from Beurer enables you to create those salon looks from the comfort of your own home. The range, with its hair dryer, volumising hair dryer brush and hair straightener, stands out in a new petrol colour. It is a highlight for all those who love modern, elegant design, making it even more fun to create soft waves and sophisticated looks.

Wave goodbye to muscle pain! Targeted trigger point massage can regenerate tired parts of the body and effectively relieve muscle tension. The Beurer PhysioLine offers precisely tailored products that provide effective support for muscle tissue strengthening and regeneration. The range is now being expanded with two new massage guns, the MG 99 compact and the MG 185, and offers athletes, above all, the chance for some soothing downtime after training. What is more, the devices can also provide relief for people suffering from tension in their everyday life, for example as a result of office work.

Immaculate hands and nails are often crucial for making the perfect first impression. Frequent hand washing is taking a particular toll on the skin at the moment, resulting in dry hands and brittle, cracked nails. Thanks to both the Beurer MP 70 Paraffin bath and the new MP 84 Manicure/pedicure set, you can have your own nail salon in the comfort of your own home – for silky smooth skin that makes you look your best.

In Germany, roughly one in three adults experiences high blood pressure – and amongst the over-70s, it is as high as three in four people. A particular difficulty is that hypertension is generally not recognisable through specific symptoms – which is why high blood pressure is often called the "silent killer". Regular monitoring of your health values can identify the first signs of hypertension and be a sensible way to prevent serious cardiovascular diseases. At this year's MEDICA in Düsseldorf, Beurer is presenting the new BM 81 easyLock – a new all-in-one upper arm blood pressure monitor with innovative cuff. It is particularly easy to use as it has no annoying tubes or cables.

Whether you're at home, at the doctor's or on the move, these days, it should be possible to access and share your health data at all times. With its Connect product range, Beurer is continuing to set trends in the digital healthcare sector. Now, the Ulm-based business is launching the new "beurer HealthManager Pro", a medical device app which takes advanced health management to a whole new level. The app will be presented to the wider public for the first time at MEDICA 2021.

There are currently around eight million people with diabetes in Germany and more than 600,000 new cases are added every year. According to estimates, the number of unreported cases is almost two million more. While most people can live well with diabetes, the diagnosis also requires some adjustments in everyday life. Knowing your own blood glucose level is always particularly important. Beurer is now simplifying blood glucose measurement with the two new products GL 48 and GL 49, which will be presented at MEDICA 2021 in Düsseldorf.

High blood pressure is a widespread condition and, according to information from the German Hypertension Society, is the number one risk factor for cardiovascular diseases. One difficulty is that hypertension is generally not recognisable through specific symptoms. For this reason, regular self-monitoring at home is recommended. In its latest issue (10/2021), ETM TESTMAGAZIN tested various wrist blood pressure monitors. The BC 51 from Beurer received the "VERY GOOD" test rating.