Beurer invests in virtual back coach

A big idea is sometimes actually something really small. Smaller than a lighter and less than 70 grammes. With their start-up, 8sense, Ralf Seeland and Christoph Tischner have developed a virtual back coach consisting of a sensor clip and an app that can record and analyse posture and body movement. The two founders want to tackle the problem of back pain due to too much sitting down. Beurer is investing a six-figure amount into the cooperation with the Rosenheim-based company as a strategic investor, and is providing development and production support.

Beauty from head to toe: Beurer BodyCare and FaceCare products

If you're looking for a radiant complexion, smooth skin and toned curves, Beurer's professional products provide you with your own beauty salon at home: the FC 49 facial brush, the FC 55 Pureo Complete Cleansing powered body brush, and the cellulite releaZer. The Ulm-based company will be showcasing these and other beauty innovations at its stand at the IFA Innovations Media Briefing in Berlin on 11 and 12 July.

Recharge with an oasis of Beurer well-being at home

Every day we are faced from all sides with many influences around us, which we are aware of to a greater or lesser extent. To process all of these sensations and reclaim our minds for ourselves, we need to take time out to clear our heads. Instead of thinking "higher, faster, further", slowing down, mindfulness and serenity as priorities are becoming increasingly popular. At the IFA Innovations Media Briefing, Beurer will show how you can create an oasis of well-being within your own four walls. Air and light are also part of the process.

World innovation: EMS homeStudio with a high-end device and app

Health is a major trend this millennium; a person's body is increasingly considered a temple that must be looked after. Against this backdrop, EMS training is becoming more and more popular. It was previously extremely difficult to find outside of gyms and was quite costly. However, the hectic pace of work and family life sometimes means that there simply isn't enough time to go to the gym. As we increasingly become a digital society, new possibilities and ways to supplement existing offers are also coming to the fore in this sector. As a result, the demand for tailored programmes is increasing. Beurer is mastering all these trends with a single product: The EMS homeStudio for tailored EMS training, anywhere and at any time.

Body and mind in balance: Give stress the red card with the Beurer stress releaZer

Long-term stress is on the rise due to the constant pressure to perform, the need to be reachable at all times, and overworking. As a result, the number of sick days taken due to mental ill health has almost tripled since the mid-1990s. In order to take a more relaxed approach to the hectic pace of everyday life, it is crucial to recharge your mind as well as your body. One way of reducing stress is to perform conscious breathing exercises. At the IFA Innovations Media Briefing on 11-12 July in Berlin, Beurer will showcase its stress releaZer and associated "beurer CalmDown" app – innovative relaxation aids based on breathing exercises.

A double whammy at the Plus X Award: Beurer takes “Most Innovative Brand” and “Best Brand” 2018

“Protecting and strengthening brands” – this was and remains the aim of the Plus X Award as it enters its 15th year. Only a select few brands are chosen to receive these exclusive special awards each year. Despite this, Beurer managed to wow the panel of experts not once but twice this year, and was named both “Most Innovative Brand” in the “Health & Personal Care” product group and “Best Brand” in the “Body Care” class. Beurer’s Head of Marketing, Kerstin Glanzer, accepted both awards in Bonn from the Plus X President Award Donat Brandt.

German Brand Award 2018: Beurer commended as successful brand for the 2nd time

The German Brand Award, which was initiated by the German Design Council and shines a light on brand successes in a unique way, has selected its creative minds and inventors. Beurer has won the coveted prize for the second time. When awarding the prize, the independent jury was particularly on the look out for excellent brand management and sustainable brand communication. The award was officially presented yesterday evening in Berlin and was accepted by Beurer's Head of Marketing Kerstin Glanzer.

Beurer is writing its digital success story

Digitisation is a major trend which has now spread to all sectors. The Association of German Chambers of Commerce and Industry (DIHK) and the regional Chambers of Commerce and Industry (IHKs) were on the look out for digital success stories in the world of business in Germany for the second time. Once again, Beurer managed to stand out and was named as the national winner in the "E-Health" category. PR Manager Teresa Schellhorn accepted the prize on Tuesday in Hanover as part of the CEBIT trade fair.

HT 10 ion detangling brush honoured with German Innovation Award

Stylish and practical: the HT 10 hair detangling brush from Beurer ensures gentle combing without any catching and pulling. In conjunction with the selectable ion function, it provides particular added value that also impressed the German Innovation Award jury. The independent interdisciplinary experts chose the HT 10 as the winner in the "Beauty & Care" category in the "Excellence in Business to Consumer" competition class.

"Beurer CosyNight" app wins gold at the German Stevie Awards 2018

Come home to a pre-warmed bed. It's not just nice and cosy, but also helps you get to sleep. With the "beurer CosyNight" app, Beurer’s UB 190 and UB 200 heated underblankets can be conveniently controlled from your sofa or on the move. The app was developed in cooperation with APPSfactory, a multimedia agency, and recognised as a "Gold winner" at the German Stevie Awards.

Feel good all round!

Over 500 products live up to the Beurer claim: health and well-being. With its diverse range of products, Beurer meets customers' needs perfectly in these areas that are so important for society. Thanks to the continual adaptation to new trends and needs, the entire range of products is now available from great-value entry-level models through to high-end products. Whether it is for weight, blood pressure or hair removal, a beginner or a professional – Beurer covers all these needs with its comprehensive brand approach and portfolio.

New "HealthManager" update

The Ulm-based healthcare specialist is presenting its "beurer HealthManager" update at the IFA Global Press Conference. Along with a fresh new design, users can look forward to expanded additional features.

Warm up your bed when you are out and about with "CosyNight"

Many people suffer from cold feet in the cold autumn and winter months. It is especially important that your feet are warm when you fall asleep – this is also important for your health. It is said that a cool head and warm feet are the perfect conditions for sleep. The new "CosyNight" heated underblankets from Beurer make this comfort a reality. Together with the "beurer CosyNight" app, they guarantee a pre-heated, warm bed in the evening!

Product Design 2018: Beurer presented with a Red Dot Award

The jury, made up of around 40 international design experts, has made its decision: after evaluating thousands of products submitted from a total of 59 countries, three Beurer devices have stood out. Due to their excellent design, the HC 30 hair dryer, the IH 60 nebuliser and the Velvet Skin Pro IPL device have been awarded the Red Dot Award, a globally renowned quality seal for design and innovation.

IH 55 nebuliser assessed as "VERY GOOD"

Extremely quiet, handy and effective: these were some of the features of the IH 55 nebuliser that impressed the experts at ETM TESTMAGAZIN. The medical device received a test rating of "VERY GOOD". Particularly high ratings went to the vibrating membrane technology, which ensures an extremely low level of operating noise, as well as the high-quality finish, the wide range of accessories and its simple operation.